cafe start up project
QBS CAFÉ BUSINESS START UP PROGRAM providing a comprehensive training program which is special design to the individual café business owner needs. We understand that how important of the initial training for new coffee business owner , QBS ongoing training and support are the foundations needed to build your dream café business and maintain then growth in the long term.
Start Your Own Café Business
QBS have developed an innovative training and business program to assist our student to build a new café or set up a online store platform. Our two weeks training program is design by the industrial experienced team of trainers, business consultants and online digital specialists to ensure our clients develop the barista skills, product knowledge and management confidence required to run your own coffee business.
café start up specialised training courses are delivered:
Training studio: Located Brisbane CBD
Online: through online QBS barista hub and live consulting zoom meeting portal
On-site training : our trainers in-store training and coaching in your café
Through hands-on training and real café experience and digital , our training including both theoretical and technical training in the following key areas:
· Business planning including preparation and project management
· Business & Financial Management
· Barista Training and Customer Service
· Human resources and staff management
· Marketing in store and digital including social media marketing and website building
· Product and menu design to your target market
· In store operation management and leadership training workshops
Website + social media links
Certainly, your business website has all the information customers might need. However, business brands with active social media profiles, the ones who took the time to respond to people, had more positively engaged customers. So social media isn’t just for socialising: it plays an important role in the professional world
Blogs, sponsored articles & advertorial content
Blog post will go on your company website. Sponsored articles or advertorial content are paid-for articles that you write, or pay someone else to write, and that a media company publishes. Use it to increase awareness of your brand. And use it to improve your brand image by aligning yourself with other well-respected voices in the coffee industry
Banner ads
In the world of ad-blockers and social media marketing, the importance of banner ads can be overlooked. However, they can still play an important role in a successful digital marketing campaign, supporting and reinforcing the rest of your channels.
In digital business, few marketing tools are super useful to build your business
Analytics tracking data analytics will let you know what interests your followers, what results in the most social media engagement, and what causes people to click through to your website and make a purchase. In this way, it will better direct your future marketing efforts.
SEO search engine optimisation (SEO), the act of building websites, articles, and content in a way that is designed to rank well on Google, is crucial for success.
eCommerce automation is the process of using softwares tools that will complete various tasks rather than needing to do them yourself. Most of eCommerce tasks can be automated quite successfully for smart platforms that adjust to the actions, input, or feedback of website users.
Go big, go digital!
Whether you’re a café-owner looking to transition to online sales or a newcomer to the coffee business, the increased demand for online coffee retailers has provided a unique opportunity. Creating an iconic online brand is never easy, but with the right tools and a good business concept in plans, we will be fully capable of building your dream coffee brand from scratch.
Café business in digital platform
Coffee is one of the world’s most beloved drinks. Selling coffee associated product or services can be very profitable with the right marketing plan and a strong brand. Coffee is a widely available product with a lot of competition, but with right business plan and strategy with a strong concept for your brand such colours, logo and fonts, QBS team love to work with our client to developing an effective marketing strategy that appeals to your niche and current industry trends. Of course, opening your own online coffee shop is an enriching experience for any coffee lover
Nowadays everything go digital, a business want to reach with potential and existing customers certainly need to do so on their preferred communicating channels – a digital presence is essential that is the online world. Whether you’re a coffee producer targeting direct trade roasters, an equipment manufacturer selling to cafés and roasteries, or a coffee shop trying to build relationships with your customers, a digital presence is essential.
3 digital marketing channels + 3 tools for coffee professional or café business should used
• Business online planning
• Product innovation Consulting
• Product knowledge training
• In-house staff training
• Go Big, Go digital marketing
• Online branding concept development
• Social media strategies improved drive traffic to online store
• Online payment system management
• Streamline business with ecommerce automation integration
• Online education video project for member club
• Human resource coaching
• Customer services relation and risk management
• Email marketing concept and product feedback evaluation